Case Study: Identifying Conversion Gaps After the Click
Overview Affiliate and performance marketing teams working across multiple iGaming markets often face a critical question: Why doesn’t high-intent traffic convert consistently […]
Validating live prediction markets under event conditions
Overview During the April NFL Draft, prediction markets were pushed to their absolute breaking point. When a payment failed or a location […]
iGaming customer journey testing in APAC
New twists on old games and campaign-mechanics-refreshes drive much of the innovation in iGaming—and rightly so. But a more basic question often […]
Online slots provider testing in Africa
Africa has the world’s youngest population, with over 70% under 30 years old—and this young demographic is tech-savvy. With increasing disposable income, […]
Case study: enhancing slot game performance in Latin America for Trifecta Gaming
Trifecta Gaming, founded in Malta in 2023, has already become widely known for its slot games like Plague 1346, Scaraboosh, Sugardaddy, and […]
Next x TESTA: top crash games performance test in India—who soared, who crashed?
Crash games are some of the most popular titles played throughout the world. What happens when they are put to test in […]
Crowdsourced Asian market report: live dealer casino load times, Q2 2024
To better understand the user experience for live dealer players in Asia, TESTA activated crowdsourced testers to assess game load times in […]
Localization drives online slots popularity in Asia, but what about game performance?
TESTA Q2 2024 slots performance analysis in 8 Asian Markets In 2024, Asia’s iGaming industry remains vibrant, with millions playing online slots […]
Slot game performance benchmark: Q1 2024 analysis across 8 Asian countries
The Asian iGaming market could surpass 2.5 billion USD by 2025. Therefore, understanding load time benchmarks and their influencing factors is key […]
Crowdsourced testing report: slot provider UX data on Stake.com across 5 top smartphones in India
The data in this report shows that real iGaming user experiences in India depend a considerable amount on the device. Bugs, performance […]
Crowdsourced Asian market report: live dealer load times, Q1 2024
TESTA is proud to present its live dealer load times performance report, which was gathered by crowdsourced testers in eight key Asian […]
iGaming market insights: India’s smoothest online casino live dealer games in 2024 Q1
India’s iGaming landscape presents a complex yet promising arena for operators and providers alike. Despite regulations governing traditional forms of gambling, the […]