In an enlightening review titled “A Look Back On 2024” by iGaming Gazette, TESTA’s first official year under its new brand was spotlighted. CEO Kyle Wiltshire shared the company’s significant milestones, emphasizing the successful validation of TESTA’s model of having real people in real markets, reflecting the global demand for authentic iGaming testing.
2024 marked TESTA’s emergence from an existing consulting business, quickly establishing a robust client list, including Operators, Providers, Platforms, Payment services, and even affiliates across diverse markets from the US to Asia and Africa.
The article also delved into the challenges TESTA faced, such as managing the increasing demands from clients who sought more comprehensive insights once initial tests delivered results. To cope with the rapid growth, TESTA enhanced its processes, expanded its tester network globally, and strengthened its team with key hires in Test and Community management.
For more details on TESTA’s transformative year and their strategic outlook, visit the full article on iGaming Gazette’s website.
About the author
Ian McKinnon
TESTA Head of Marketing